Front: "Serving Rockford, Illinois since 1920." Back: "Rockford's finest coffee shop and dining room located in downtown Rockford at 307 South Main St. on U. S. Route 20."
Majestic view of the theater's white and gold organ. On the back: "The Grande Barton Theatre Pipe Organ (4 manuals, 17 ranks) opened the Coronado Theatre, Rockford, Illinois in 1927. Restored in 1971, it is maintained by the Land of Lincoln Theatre…
A nighttime neon-lit street scene with Rockford Dry Goods and the Coronado Theatre on the left, and Masters Shoe Company, Busch Jewelers, and Woolworth's on the right.
Building-high street view looking East toward State Street Bridge. C. F. Henry, Clothier & Furnisher, on left; United Cigar, S. Scher Tailor, Moffatt's, Elliott's, and Hallock Furniture on right.
From West State Street looking north on Main Street: on the left, Rockford Dry Goods Co., Kress', and the Coronado Theatre in the distance; Mason's, Doran's, and the Palace Theatre on the right.
At Church Street intersection. "This new twenty-square-block downtown lighting area was installed at a cost of over $250,000." Osco Drug, Carson, Pirie, Scott, Rockford Dry Goods, and Busch Jewelers on the left with the Hotel Faust's red neon sign in…
On the left there are signs for a Ladies' Tailors, Ashton's, and C. F. Henry in the second block; on the right are signs for a Dentist, Harvester Havana Cigars Smoke Shop, and a Hotel sign.
This card is in a booklet stamped "Souvenir Letter: Views of Rockford, Ill." This depicts a cigar shop and a cafeteria on the left; Deming's, C. F. Henry's, Ashton's, and Armstrong's on the right.
This card is in a booklet stamped "Souvenir Letter: Views of Rockford, Ill." This three-story corner structure houses Ekeberg's and Fulton and Anderson Clothing, Furnishings, and Hats.
This card is in a booklet stamped "Souvenir Letter: Views of Rockford, Ill." The Nelson Hotel, a formidable corner building, also boasts a pharmacy, a barbershop, and a cafe beneath the awnings lower right.
A color graphic rendering of Hebner's, 4339 W. State Street. "Stop and see us, we are on Highway 20, one mile west of the city limits, end of Ingersoll Park."
Color photo of the Salad Bowl, 4321 W. State St., with four people on the lawn in front, three seated women and a man standing behind. "Dine with the Beasley's, Bill and Jessie. Home of golden fried chicken. More than 30 kinds of food on our…
C. F. Henry Clothing Co. is bottom left; on the right is Allen's, W. and F. Furniture Co., and the Republic Building in the far distance across the river.
Shows four members of a mess kitchen's staff at a field maneuver on the military reservation at Camp Grant, Illinois. Postmarked from Rockford IL with an indiscernible date.