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South Main Street looking North, Rockford, Ill.
A nighttime neon-lit street scene with Rockford Dry Goods and the Coronado Theatre on the left, and Masters Shoe Company, Busch Jewelers, and Woolworth's on the right.
Masters Shoe Company
Two locations listed: 421 Seventh Street and 221 S. Main St. "Our Highest Price: $4.90, Many Less."